We are so excited to share our brand identity design for Adesso! bakehouse. It’s one thing to have the tastiest cookie in the game, but standing out in a busy food market is another story. Let alone a food market in Brooklyn, New York - one of the busiest and most competitive food scenes in the world. A unique and thought provoking brand identity is the best way to differentiate and stand out in a crowd. Having a hand drawn brand identity adds an authentic, personal touch that represents the artisanal nature of food and drink brands. Adesso! is a family-owned business founded by Ryan and Steph, two former high-level professionals who were seeking a career change. Tired of their hectic work lives, they wanted something more hands-on and meaningful. And what could be more meaningful than a carefully crafted, delicious cookie?? KODE's cofounder, Charles, approached Ulysses Design Co to create a compelling brand identity to help the restaurant stand out in Seattle’s competitive fast-casual dining scene. Our goal was to design a bold, stylish and playful identity that reflects KODE’s commitment to authenticity, creativity, and quality.