create a Brand People Line Up For
Your food is exceptional. Your brand should be too. We help growing food and beverage businesses transform DIY branding into cohesive, premium brands, built to scale.
Premium Branding to Help Food and Beverage Brands Scale
Ulysses Design Co is a premium food and beverage branding agency. From specialty coffee roasters to chic wine bars and national hospitality groups, we partner with ambitious founders who are ready to move beyond DIY and build a brand that matches the quality of their product.

branding that looks as good as your product tastes
Every brand we create is hand drawn and built on strategy, resulting in identities that feel authentic, cohesive, and designed to stand out in a crowded market.

Website
Elevate Your Brand
Our signature Iconic Identity package delivers a complete brand including scaleable strategy, iconic identity, premium print and a world class website.

Strategy
We go beyond design and go deep into brand building, market research, messaging and positioning.
Identity
We present 3 distinct brand concepts including logo, type and colour. We refine over 3 rounds of revisions until it is perfect for your brand.
Now we brand all your key touch points to create a cohesive and compelling brand. Expect menus, merch, packaging and signage.
Brand Guidelines
We hand over the brand asset library with a comprehensive brand guidelines so you can implement your brand cohesively.
Web Design
A website is where your brand lives online. We build sites that convert visitors into customers, designed to reflect the same hand drawn character and authenticity we bring to everything else.
Web Development
Once the design is approved we test, develop and launch the website so you are ready to tell the world about your brand.
We help your brand scale from first location to franchise
Your Creative Partner on call
We are your fractional creative partner, guiding you through every step of your branding journey with strategy, design, and support built for long term growth.

Branding That Makes People Hungry
We are a food and beverage focused branding studio. We help innovative restaurants, cafés, and bars become beloved brands, attract loyal customers, and stand out as market leaders.

crafted By Humans, not generated by aI
Every brand detail is hand drawn by a real person. No AI, no shortcuts. Your brand gets the care and attention it deserves from a team that understands food and beverage.

We Build Brands People Believe In
Your brand is more than a logo. It’s how customers recognize you, trust you, and choose you over the competition. We build brands that create connection, loyalty, and lasting growth.

Turn First Impressions Into Loyal Customers
All our brand identities are drawn by hand, from the custom logotype to our signature illustrations. Our process guarantees a truly authentic identity to tell your brand story.

Brand Identity for a Premium Chef-Created Seasoning Brand

Brand Identity for a Pilates Studio in the Illawarra

Brand Identity for a Gyoza Bar based in Brooklyn

Brand Identity For A Luxury Golf Clubhouse Brand
What Our Clients Say
Building a brand shouldn't be so hard.
Hi, I'm Paul, Founder of Ulysses Design Co. Watch this short video to find out how we help food and beverage brands go from overlooked to iconic, and exactly what to expect when you work with us.
This Could Be Your Brand
Take your brand from DIY to dynasty in our Iconic Identity Package.































































